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About the author

Liraz Postan

CEO of Brainz

Liraz is an international SEO and content expert, helping brands and publishers grow through search engines. She is Outbrain’s former SEO and Content Director and previously worked in the gaming, B2C and B2B industries for more than a decade. She’s currently the CEO of BrainZ Digital in the UK.

articles by Liraz

reddit SEO
Sep 25, 2025
Why Reddit Matters for LLM Visibility: An Actionable Guide for CMOs
How People Really Use ChatGPT
Sep 17, 2025
How People Really Use ChatGPT: Insights from the Latest NBER Study
SEO trends
Sep 17, 2025
SEO Trends 2026: Where SERP Is Heading in the Next 3–5 Years
GEO pricing and costs
Sep 3, 2025
Generative Engine Optimization (GEO) Pricing: Scaling Your Organic Presence on AI Search
Aug 28, 2025
How Generative AI Will Disrupt SaaS SEO (And What to Do About It)
ai mentions
Aug 28, 2025
Why AI Mentions Will Be the New Backlinks
SEO for Perplexity
Jul 30, 2025
SEO for Perplexity AI: How to Boost Your Brand’s Visibility in Generative Search
Jul 28, 2025
Adapting the Old SEO Rules in the New AI World
llmstxt
Jul 7, 2025
llms.txt: Guiding AI to Your Website’s Content
seo for gpt
Jun 26, 2025
Beyond Google: SEO for GPT and Answer Engines
future of search
Jun 24, 2025
The Future of Search in 2025: From Blue Links to Brand Authority
Answer Engine Optimization (AEO)
Jun 24, 2025
What is Answer Engine Optimization (AEO) in 2025
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